Branding

Sharing your strengths

At THE we have all the marketing solutions you need to boost your institution’s brand. From a research hub where work can be showcased and shared to our branded content platform, to email marketing and highly targeted programmatic advertising, we can ensure you’re seen in the very best light by the 30million+ annual visitors to our website

Branding. Sharing your strengths

In an extremely competitive global market, a strong brand is crucial to an institution’s ability to attract academic talent, investment, and philanthropic support, and to forge strategic partnerships. Furthermore, recent research has shown that a university’s reputation is the number one priority for students when selecting where to study.

THE can help build visibility and awareness around your institution’s key strengths and, ultimately, support the development of your international reputation. 

 

Present yourself to the global higher education community, your way

With five decades experience in the sector, THE has a unique understanding of the challenges facing higher education and the needs of those working within it. Our multi-channel platform gives you the widest possible reach across THE’s diffuse global audience:

  • In print, the fortnightly magazine and supplements
  • Through the THE and rankings websites
  • At our global summits and awards ceremonies

Whether you are looking to raise your profile with researchers or students, we can build the right campaign for you, and get your message in front of more than 30 million unique visitors who use the website every year for news, analysis, rankings, jobs, and data.

Enhanced University Profiles

Enhanced Profiles on THE unlock features and customisable content that enable universities to better showcase their institution’s characteristics and proposition to THE’s large global audience of students and professionals.

Enhanced Profiles unlock university branding, media, web and social links, custom descriptions, custom statistics, lead generation forms and more. Furthermore, external advertising is deactivated, and they are widely promoted across THE’s website.

Services Available

  • Enhanced profiles
  • Research hubs
  • Content marketing
  • Video interviews & roundtables
  • Programmatic ad re-targeting
  • Direct email marketing
  • Academic newsletter sponsorship
  • Display advertising
  • Print advertising
  • Special projects
  • Consultancy services

Get in touch

Contact us today to discuss how
our team can support you