Packing: The Buck Stops On A Shelf Near You
Is food packaging a blight on our environment, or might it help to save it? Why does the food industry spend less than any other on developing new products? And who really has the power to make change happen on our supermarket shelves? Professor Paul Trott has the answers. After all, as academics around the world will tell you, he wrote the book.
Helping industry to embrace the new
Food packaging. It’s a terrible thing, isn’t it? Often impossible to recycle, it clogs up landfill, injures wildlife, washes into our seas and creates giant, floating islands of rubbish. Down with packaging!
Food waste. It’s an awful thing, isn’t it? Think of the carbon emissions caused by moving all that food from farm to fork, only for it to end up in the bin. Down with food waste!
"People need to be a bit careful when they’re always arguing for less packaging," says Professor Paul Trott. "A PhD student of ours produced pretty dramatic evidence that packaging is a powerful reducer of food waste."